Bvlgari Celebrates 10 Years of The OCTO Collection

2012 – 2022:


BVLGARI CELEBRATES 10 YEARS OF THE OCTO COLLECTION WITH AN EXTRAORDINARY WORLD RECORD

Deconstructing to eliminate assumptions; pushing the boundaries of knowledge.
Not repeating, but inventing; thinking ingeniously while defining a new style…

In the space of a decade, the Octo collection has probably become one of the most
extraordinary watchmaking adventures of the 21 st century, setting a new benchmark
in the world of contemporary elegant watchmaking.

In just ten years, the Octo collection has become a true icon of contemporary watchmaking, acknowledged both by watchmaking experts and by fans of minimalist design matched by absolute technicality. Bulgari asserted its role as a pioneering brand through three lines: Octo L’Originale (2012), Octo Finissimo (2014) and Octo Roma (2017).

After seven consecutive world records and more than 60 international awards, Octo Finissimo breaks the rules, pushes the limits of feasibility and ushers in a new era of ultra-thin craftsmanship.

The vision? To create the ultimate mechanical watch in terms of thinness, the most extreme ever created in watchmaking, peak Swiss engineering, an absolute record that will probably never be beaten.

The result? No one had dared to be so radical in their approach, leading to a spectacular eighth world record.

1.80 millimetres. Such is the extraordinary thinness of the Octo Finissimo Ultra. A revolutionary watch, an approach devoid of any prior knowledge or preconceptions, combined with the quintessence of Italian design.

No less than eight patent applications (watch glass assembly, barrel structure, oscillator module, differential display, modular structure, bracelet, bimetal case middle-mainplate- caseback, software).

A symbol of ultimate mechanical mastery ushering the entire watch industry into a new era: that of the connection between traditional mechanics and digital, the world of NFTs and Blockchain.

With its QR code engraved on the barrel’s ratchet wheel, the Octo Finissimo Ultra opens up whole new horizons for contemporary fine watchmaking and extends it to encompass a global and connected ecosystem.

Each of the ten Octo Finissimo Ultra watches is delivered with an individual NFT that guarantees the authentic and unique character of the watch and offers each owner exclusive access to a dedicated digital universe.

Swiss watchmaking innovation and Italian elegance: the Octo Finissimo Ultra represents the dual identity of Bulgari watches. The source of a meteoric ascent, Bulgari is the first Italian company to have won the “Aiguille d’Or”, the Best in Show award of the Grand Prix d’Horlogerie de Genève (GPHG 2021).